At the forefront of our digital initiatives stands Umesh Gupta, our esteemed author and visionary leader in the realm of digital marketing. With a passion for innovation and a keen understanding of the ever-evolving digital landscape, Umesh Gupta brings a wealth of expertise and experience to the table.
What’s going on in the industry? What are the latest trends? What are digital marketing giants up to? Or simply inspiration from the coolest marketing strategies out there. Go on, read!
17 Jun, 2025
Generative Engine Optimization refers to the practice of optimizing content for generative AI tools that respond to queries using natural language generation rather than simply linking to websites.
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