Yamuna Densons is a 46 year old manufacturing giant that designs, produces and supplies electric and power accessories up to 66 KV under YDENSONS brand many distribution companies worldwide.
Even though Yamuna Densons started in the year 1973, it lacked the required brand awareness for entering new markets. The challenge was to establish a good online presence to attract consumers from new markets. Even though the company had a website, their social media visibility and search engine visibility was low.
We sat with the client to come up with a set of digital marketing strategies that would help their website rank higher on the search engine and in turn bring them quality leads for conversions-
We constantly promoted their website on every relevant platform targeting a highly filtered target audience to raise brand awareness.
We updated the website's landing page by adding enriched, relevant and keyword-optimized content to improving Google's quality score leading to higher traffic.
We designed and optimized ad copies to run as ad campaigns on various social media and search engine platforms to generate quality leads.
We spent time to optimize their social media handles to establish trust with the audience by engaging with them and increase the brand's reach.
Increase in Traffic
Increase in Conversion Rates
Increase in Sales Pipeline